Executive Summary
Class Notes and Reading Lists
Introduction and Overview
Corporate Culture
The Entrepreneur, Intrapreneur, and Team
People, Motivation, and Hiring
Decision Making
Market Assessment
Opportunity Recognition
Sales and Marketing
Relationship Management
Project Management: Execution and Delivery
Leadership
Patents and Intellectual Property
Money
Entrepreneurship and Intrepreneurship: Making it Happen
Efficiency and Effectiveness in Technical Organizations
Case Studies
Quizzes
Appendices:
